basically an accreditation system, designed for strengthening the beneficiary
companies to the level of international benchmarks, and creating awareness on
the internationally accepted values like quality and innovation carried out by
As a “national
brand-building program”, TURQUALITY®’s goal is both to facilitate and to
support the success of Turkish brands in an international arena.
In order to support
companies in their brand-building activities, TURQUALITY® helps companies to
develop essential capabilities, competencies, skills and resources necessary to
fulfil complex commitments through both group and individual levels.
supported by the program on following scopes:
· Expenditure on patent, utility model, industrial design and trademark
· Expenses related to certification,
· Expenses related to the employment,
· Promotion, advertising and marketing activities,
· Expenses related to oversea activities,
Expenses about consultancy (management, design, legal, informatics).
On July 28, 2017 Setaş
fulfilled the requirements of the program and was accepted for the TURQUALITY® by
the T.C. Ministry of Economy as the first and only local manufacturer of dyes